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Minerva Cuevas: The economy of the imaginary

Lecture2 May 2019, 17:00Aula, Städelschule, Dürerstraße 10, 60596 Frankfurt am Main

Minerva Cuevas is a conceptual artist who generates projects in response to politically-charged contexts. Several of the artist’s works take the form of re- branding campaigns—exhibited as murals and product designs —that question the role corporations play in the management of natural resources, fair labor practices, and evolving forms of neo-colonialism. Cuevas finds provocative ways to intervene in public space, whether through interventions, the deployment of billboards, mural paintings or by hacking public utilities to provide discounted or free services. Cuevas has addressed the negative impact that humans have on the environment through sculptural installations and paintings coated in tar. She is the founder of Mejor Vida Corp. (1998) and the International Understanding Foundation (2016).

Her solo exhibitions have been presented internationally at venues including daadgalerie (2019); Video Brasil (2018); Galería kurimazutto (2015); Museo de la Ciudad de México, Mexico City, Mexico (2012); Whitechapel Gallery, London, United Kingdom (2010); Van Abbemuseum, Eindhoven, Netherlands (2008); and the Kunsthalle Basel, Basel, Switzerland (2007). Cuevas’s work has been included in group exhibitions at institutions such as South London Gallery, London, United Kingdom (2016); Solomon R. Guggenheim Museum (2015); Museo Jumex, Mexico City, Mexico (2013); Musée d’art moderne de la Ville de Paris, Paris, France (2012); the KW Institute for Contemporary Art, Berlin, Germany (2010) and the Centre Pompidou (Paris 2010). Cuevas was awarded the Deutscher Akademischer Austauschdienst (DAAD) in 2004.

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